Accounting for the Numberphobic: A Survival Guide for Small Business Owners

Why do so many business owners dread looking at the numbers?

They make excuses.

.

.

They don?

€™t have time.

.

.

That?

€™s what the accountant is for.

.

.

But the simple truth is that no one else will ever be as invested in their company as they are - and they need to take control.

As a small-business owner, financial statements are your most important tools - and if you don?

€™t know how to read them and understand their implications, you cannotpossibly steer your business successfully.

Accounting for the Numberphobic demystifies your company?

€™s financial dashboard: the Net Income Statement, Cash Flow Statement, and Balance Sheet.

The book explains in plain English how each measurement reflects the overall health of your business - and impacts your decisions.

You willdiscover: How your Net Income Statement is the key to growing your profits How to identify the break-even point that means your business is self-sustaining Real-world advice on measuring and increasing cash flow What the Balance Sheet reveals about your company?

€™s worth