During a market boom, startup funding is in abundance.
But when a financial crisis hits, investments dry up, making it difficult for newer, smaller outfits to survive.
During a period of economic instability, that task might seem even harder.
However, a crisis doesn?
t have to mean it?
s time to shut up shop.
Restartup shows how it?
s possible?
by choosing to embrace instability and seizing the new opportunities it provides?
to stay afloat, and even to thrive.
Arunkumar Krishnakumar and Maxson Tee ?
tech investor, influencer, blogger, and podcaster?
use case studies and in-depth interviews with VCs, CEOs, and academics to flesh-out anecdotal crisis-survival frameworks.
They introduce you to the concepts, tools and techniques to help you sail through an economic storm.
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--[endif]-->The money pyramid?
understand your crisis financing options
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--[endif]-->Mental Health ?
drop the societal taboo for the wellbeing of the company and the founders
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--[endif]-->Fundraising psychology?
go beyond the deck and the proposition to get inside your investor?
s head
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--[endif]-->Operational efficiencies?
know how to cut back but still hold onto your top people
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--[endif]-->Embrace the suck?
see how a crisis can open up unexpected opportunities
Don?
t let a crisis go to waste: stop worrying and use the proven ideas in this book to turn instability into opportunity?
and embrace the wild ride to survival and success.
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